PARTNERS has a powerful story to tell. Every year Wilson strides further ahead with Teradata to hone and deliver that story. By putting customers at the helm, the PARTNERS conference champions collaboration and feeds the evolution of data-driven progress across industries. Each conference needs a strong identity to prove its value, spark excitement, and drive attendance. This year, rather than focusing on an event theme that merely reacts to the present of data analysis, we built a concept that calls us to a global, collaborative future. Data isn’t dry. It’s dynamic, disruptive, and it changes everything.
PARTNERS 2016 PROMOTIONAL VIDEO
We directed a thought-provoking and inspirational video to play at the closing session of the conference to build excitement for the Teradata 2016 PARTNERS Conference.
PARTNERS 2016 WEBSITE
To enable the audience to continue to interact with the conference and the new theme, we developed a fully-responsive promotional landing page launched immediately after the theme was announced.
PARTNERS 2016 FLIP BOOK
As part of a cross-promotion strategy, we created these engaging flip-books to raise interest. Users could flip through the pages playing with different image/data combinations as well as learn about event highlights and ultimately lead them to the PARTNERS website.
PARTNERS 2016 KEY CAMPAIGN ARTWORK
IS YOUR BRAND STUCK? STALLED? IN NEED OF A TUNE-UP? NOT SURE?